Academy for Digital Entertainment 10 Year Anniversary Event

07 FEBRUARY 2013

The Academy of Digital Entertainment has its 10th year anniversary on Thursday the 7th of February 2013. We would like to invite all students, employees, alumni and people of the industry. Join and celebrate this event with us. While enjoying food, drinks and great entertainment there are many possibilities to bring up memories and make new contacts. See you there!

Programme
The afternoon will start at 15:00 p.m. with a welcoming address given by Daphne Heeroma, Dean Academy of Digital Entertainment. Then we continue with a symposium featuring various international speakers. We will start with a general presentation of Tony Bosma, leading trendwatcher and futurist. He will give you his insights of the future Media & Entertainment world.

After the general presentation the symposium continues with two presentation rounds. For each round you can select one of the four speakers who you would like to hear.

Lord David Puttnam (UK), the film producer of Oscar Award-winning films including The Mission , Chariots of Fire and The Killing Fields. Lord Puttnam is the current Chancellor of the UK Open University. Lord David’s presentation is about his clear vision on the challenges in media and education.
Roderick Martens (NL), manager NU.nl , part of Sanoma Media. Broad experience in online marketing at Ilse Media, Reed Business & EMEA. Every day there is news. But ‘How is news created?’. Roderick tells you about the distribution of content, the techniques of screening news. And also about content production and mobile marketing.
Joeri Van den Bergh (BE), co-founder at InSites Consulting and author of the book ‘How cool brands stay hot’. Joeri has extensive experience of all aspects of branding, marketing and advertising to kids. Based on five years of intensive research, his story provides insights into the consumer psychology and behavior of the ‘Millennials’. What drives generation Y and how can you reach them?.
Tom Chatfield (UK), is a British writer and commentator. He thinks about games — what we want from them, what we get from them, and how we might use our hard-wired desire for a gamer’s reward to change the way we learn. Tom Chatfield shows in his presentation, games are perfectly tuned to dole out rewards that engage the brain and keep us questing for more.
After the symposium there will be an opportunity to network during a drinks and food party. This party will be continued with a fantastic dance party starting at 20:30 hrs.!

Registration
Please register through this form. Register before the 1st of February 2013.